Robert Cialdini

A Tale of Two Summits - Trends in Behavioral Sciences

A Tale of Two Summits - Trends in Behavioral Sciences

October 2018 was packed with podcast interviews and behavioral science summits. In this post, I discuss highlights from two of the summits: one focused on applying behavioral sciences to marketing (in San Francisco) and the other sponsored by ideas42 (in New York City). The learnings reinforced my theme that Context Matters.